Predicting consumer demand is essential for every business. It provides sales teams with a goal they need to achieve and ensures production,...
Read More
Uncertainty is a constant, yet businesses don't typically operate with this mindset. While events such as a PR crisis, market shifts, or new...
Read More
Humans are creatures of habit. Waking up, brushing your teeth, heading to work, and winding down at the end of the day — the body craves a routine...
Read More
Picture this: A snowstorm or hurricane is forecasted within the next few days. People rush to the grocery store to stock up on emergency supplies —...
Read More
Analytics help businesses quantify the effects of their decisions every day. From marketing strategies to financial decisions, the ability to find...
Read More
Why do we fear the unknown? Is it because of the anxiety the thought of making the wrong decision induces or merely the fact that unknown outcomes...
Read More
For the modern business, self-service analytics tools are becoming an attractive option for harnessing the power of their data in a secure and...
Read More
Nearly a decade ago, Gartner released their Analytic Ascendancy Model, defining the value different methods of analytics bring to businesses. This...
Read More
Uncertainty is a daunting word for businesses. It acknowledges that the world we live in is fluid and continually changing outside of our control....
Read More
Data scientists have done a good job poring over data to find absolute truths in an effort to explain consumer behavior. But looking only at historic...
Read More