Blog

Our Thoughts on Prescriptive Analytics.
The Advantages and Disadvantages of Simulation

The Advantages and Disadvantages of Simulation

What if your business could test its strategy in the current market without experiencing the consequences of a misstep? 

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Conquesting: How to Win New Customers in a Contracting Market

Conquesting: How to Win New Customers in a Contracting Market

In April 2020, U.S. consumer spending fell by 13.6% according to The Wall Street Journal. The sharp decline in purchases is indeed a direct result of...

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5 Ways Unified Analytics Help Your Business

5 Ways Unified Analytics Help Your Business

The whole is greater than the sum of its parts. This phrase is often thrown around to describe mechanical elements, but what about data? While big...

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3 Prescriptive Analytics Methods That Deliver Undeniable Results

3 Prescriptive Analytics Methods That Deliver Undeniable Results

There’s no denying the value prescriptive analytics brings to an organization, but doing so correctly is also difficult. Not only do companies need a...

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Using Prescriptive Analytics to Respond to Competitive Threats

Using Prescriptive Analytics to Respond to Competitive Threats

Competition always exists in the business world. Even for novel ideas like Uber, which was once the unexpected entrant and disruptor in...

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Predictive vs. Prescriptive Analytics: Choosing the Right Model for Your Business

Predictive vs. Prescriptive Analytics: Choosing the Right Model for Your Business

By now, you likely have a better understanding of the different types of analytics businesses utilize to benefit their strategy. From descriptive and...

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How Scenario Analysis Benefits Your Business

How Scenario Analysis Benefits Your Business

Every day, businesses are utilizing different types of analyses to assist in their decision making. While, broadly speaking, analysis is the process...

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Predict Human Behavior? Times of Uncertainty Make This More Important Than Ever

Predict Human Behavior? Times of Uncertainty Make This More Important Than Ever

Even though humans are creatures of habits, it has historically been difficult to predict their behavior. Slight changes in market conditions,...

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Forecasting Demand: How to Know When Your Category Is Coming Back

Forecasting Demand: How to Know When Your Category Is Coming Back

Demand drives business decisions. However, the traditional approach to demand planning lacks knowledge of the consumer state to accurately predict...

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A Story About How Brands Deliver Value, and How Technology Augments Their People to Be at Their Best

A Story About How Brands Deliver Value, and How Technology Augments Their People to Be at Their Best

An interview with Greg Silverman, CEO Concentric Every week I interview entrepreneurs and experts from around the world to share their big idea about...

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About Us


Concentric licenses an enterprise prescriptive analytics platform that enables companies to find the maximum revenue available for their brand. Leveraging existing data and analytic tools, companies build a software-enabled collaborative process that improves strategy. Concentric customers use our approach to find a roadmap to revenue that their competitors cannot. Ready to join the revolution?

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