A Unified View of Your Market
Concentric Market® is the analytics engine that enables you to create a mathematical twin of your business. Concentric Market is powered by a set of proprietary algorithms that taps into the predictive power of agent-based modeling. With a flexible design framework and a five-step workflow, your team rapidly populates disparate datasets to calibrate the model to your real-world outcomes. A well calibrated model allows you to predict what will happen next.
Prescriptive Analytics:
The how to of business planning
Concentric Scenarios™ empowers teams to quickly run what-if scenarios and find the strategies and tactics that will deliver the results your company needs. Using the models built with Concentric Market, decision-maker tests their hypothesis to see which decision is likely to deliver the best results. Push and pull any lever at your disposal, game out your competitors next move; and spend your budgets wisely.
